What we did
- Interior Architecture
- Interior Design
- 3D Visualisation
- Furniture Design
- FF&E Specification
- Lighting Design
- Interior Styling
- Bedroom Casegoods
- Public Area Shopfit
OCCA was approached by the Marriott Global Design Team, to collaborate on a new prototype design for their Fairfield by Marriott brand in both Europe & the Middle East. The result is a case study in the Beauty of Simplicity.
Europe Design Style
Our design concept for the European Fairfield by Marriott takes inspiration from the hospitality and nature-led origins of the original Fairfield brand and translates this into a beautifully simple European aesthetic while infusing the principles of warm hospitality into every touchpoint on the guest journey.
With our “less is more” approach, the Fairfield by Marriott prototype delivers a minimalist design incorporating an open floor plate, clean lines, simple geometries and maximises natural daylight. The design focuses on delivering the essentials of hospitality while creating a serene, calming environment for guests to relax and unwind.
Middle East & Africa Cultural & Regional
When it comes to designing hotels for different territories, such as the European and Middle East & African regions, our approach recognises & celebrates the diverse cultures and traditions that shape these vibrant destinations.
Leveraging our previous MEA experience and collaborating closely with the Marriott team in Dubai, we meticulously researched and immersed ourselves in the diverse regional cultures ensuring our Fairfield by Marriott designs were locally relevant across many countries in the MEA region.
Our MEA Fairfield by Marriott prioritises privacy & comfort and factors such as climate, local materials, and sustainable practices while reflecting the cultural essence and specific needs and challenges of the region.
About Principles & Influences
Simple, timeless & contemporary
The Fairfield by Marriott design style is simple, timeless, and contemporary. It brings together an effortlessly relaxed and efficient hotel design, which takes cues from its heritage and nature, fusing a Northern European aesthetic with warm, Southern European hospitality accents.
The Fairfield guest values staying on track and being balanced, so we designed the prototype with a modern, calm aesthetic. Our design is smart, straightforward, and upbeat, with warm touches and inspiration from natural materials, delivering a strong indoor/outdoor connection.
Happy Endings The Results
The design focuses on the essentials of hospitality while creating a serene, calming environment for guests to relax and unwind.
